JC Penney took to twitter yesterday to do some promotion and poke a little fun at Kmart’s viral ad ‘Jingle Bells’. In case you have not seen the ad, here it is:
The risqué ad has drawn the attention of close to 10 million viewers, one of those being JC Penney who started a friendly, social media, back-and-forth banter with Kmart.
.@Kmart We noticed you could use some pants. So here’s a 15% off coupon. Merry Christmas. #JingleMoreBells http://t.co/Ga5GOLVWBR
— JCPenney (@jcpenney) November 20, 2013
@jcpenney Thanks, but we prefer to #ShipMyPants: http://t.co/eXLuKGk9Wv
— Kmart (@Kmart) November 20, 2013
@Kmart, to be brief, we just thought your twigs and berries might want an extra layer ![;)]()
— JCPenney (@jcpenney) November 21, 2013
@jcpenney We appreciate the support. #ShowYourJoe
— Kmart (@Kmart) November 21, 2013
